Make AI Work for You
A common barrier to generative AI use for workers is not knowing when or how to use it. To raise awareness of helpful AI use cases and tools for work, Google launched a weekly YouTube series “Make AI Work for You” which provides step-by-step demos for real-world AI use cases informed by small business owners and startups.
I led the creative production and launch of 24 AI use cases over the course of 6 months, managing script development and iterating the video creative based on performance data to improve audience retention.
The series has over 7.1 million views.
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Role: Sr. Product Marketing Manager, Google (2025)
Creative Agency: Ghost Robot
